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Embracing Change: Netitude's Journey into a New Era

Adam Harling Jan 4, 2024 11:06:00 AM
Image of the new logo with a speech bubble stating that 'WE'VE REBRANDED'.

Welcome to a new era of Netitude!

Today, we're thrilled to announce a monumental shift in our identity - a transformation that signifies a new chapter and an entirely new era for Netitude.

I'm Adam Harling, the Managing Director and Founder of Netitude, and I'm on hand to guide you through the Netitude Rebrand process.

The Journey So Far

Since our last rebrand in 2017, Netitude has been on an extraordinary journey of growth, setting high standards, meeting targets, and exceeding goals year after year.

We've welcomed new clients and valuable team members, propelling us to pivot our organisation towards accelerated market growth and expansion. This rebrand is more than a visual makeover; it collectively encapsulates our fresh and dynamic mindset as an organisation.

The Rebranding Process

The Netitude rebrand was a meticulously planned and executed process grounded in extensive market research to understand the current perception of our brand. It's a case of out with the old and in with the new, as we injected vibrant colours and revitalised our logo to align with our dynamic vision.

Although the company may have a new look and feel, our organisational roots are still centred around ensuring our clients get the most out of their technological services whilst providing a best-in-class service. 

Netitude 2.0: A New Era Begins

The world of business technology is ever-evolving, and Netitude is evolving with it. The term' Information Technology' no longer captures the breadth of our reach in today's interconnected world. Hence, Netitude 2.0 is born - a rebrand that aligns with our commitment to 'Growth Through Technology.'

While our refreshed look mirrors our relevance to modern businesses, certain things remain unchanged - our name, our core value, 'Growth Through Technology,' and our 'Help First' ethos. Our commitment to delivering strategic, secure, sustainable, and dependable outcomes with a people-focused service remains steadfast.

As part of this transformation, we've revitalised our office spaces into a more productive and orderly environment, anticipating the grand reveal of the new Netitude brand and office spaces at our inaugural open day on the 15th of February 2024 – don't miss this exciting opportunity to experience the new Netitude!

Our new brand identity signals a commitment to continual improvement and forward-thinking, anticipating our customers' needs. This evolution will unfold gradually across social media, company website and across other platforms.

Next Steps

Mark your calendars for our Open Day at our Frome office on the 21st of March 2024, where you'll witness the culmination of this transformative journey. We're confident that our new identity will resonate with you, representing the Netitude you've come to know and love. 

The continued trust our clients and partners show on a continuous basis is invaluable to us. We look forward to repaying the favour by supporting them with the same passion, enthusiasm and energy that will shine through our new brand. 

If you have questions or seek more information about our rebrand, our friendly team is on hand to help. We look forward to embarking on this new chapter by working on fresh ideas and future endeavours in 2024.