The Louvre’s Password Fail: A Cybersecurity Lesson for Every Business
When news broke that the Louvre — one of the world’s most prestigious and well-funded institutions — had been undone by a password as weak as “louvre,” it sent shockwaves through the cybersecurity community. For Adam Harling, Managing Director at Netitude, it served as a stark reminder of a problem he sees daily: organisations still underestimate how small oversights can create massive vulnerabilities. In this article, Adam breaks down what business leaders can learn from the Louvre’s slip-up — and why even the most advanced systems are only as strong as the humans using them.
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Picture this: you’re a cybercriminal, sitting in a dimly lit room, energy drink in hand, deciding which major institution to target. Your eyes land on the Louvre — home to the Mona Lisa, the Venus de Milo, and roughly €10 billion worth of priceless art.
“Surely they’ve got Fort Knox-level security,” you think.
You type in the URL. You find the login page. You try the password “louvre.”
It works.
Yes, really. The Louvre — one of the world’s most iconic institutions — reportedly protected its cybersecurity software with a password that was simply the museum’s name. Not “L0uvr3!”, not “MonaL!sa2023”, not even “password123”. Just louvre. Lowercase. Six letters. Zero effort.
The Cost of a Cybersecurity Breach in 2025
Cybersecurity breaches aren’t just embarrassing — they’re expensive. We’re talking costs that make your monthly Netflix subscription look like spare change:
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$4.88 million: the average global cost of a data breach, according to IBM’s 2024 Cost of a Data Breach Report
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€4.5 million: the average cost of a breach for French organisations
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Reputation damage: priceless — and not in the good, Mastercard way
The Louvre’s password problem didn’t result in a confirmed breach, but imagine if it had. The museum handles over 10 million visitors each year, countless transactions, and sensitive data about donors, staff, and its collections.
One weak password could have cost more than some of the paintings on its walls.
Why Weak Passwords Are Still Businesses’ Biggest Risk
In 2025, using weak passwords is like leaving your front door wide open with a neon sign that says “FREE STUFF INSIDE.”
Here’s the reality:
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Modern hackers can test 100 billion passwords per second using high-end hardware.
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That clever password you thought of — your dog’s name plus your birth year — can be cracked in milliseconds.
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Most breaches don’t come from elite hackers. They happen because of:
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Weak or reused passwords
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Phishing emails clicked late on a Friday
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Unpatched software vulnerabilities
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Passwords written on sticky notes (yes, on the monitor)
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The Real Cost of “We’ll Be Fine”
Sometimes it takes numbers to understand the real risk:
When a business gets hit by ransomware:
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Average ransom demand: £1.5 million
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Average downtime cost: £200,000 per day
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Average recovery time: 287 days
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Only 65% of victims get their data back after paying
And that’s not all:
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60% of small businesses close within six months of a cyberattack
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Notifying customers of a breach averages £2.4 million
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GDPR fines can reach €20 million or 4% of annual turnover, whichever is higher
Still think that £500/month cybersecurity budget is too much?
How Netitude Helps Businesses Stay Secure
This is where Netitude comes in — not to judge your password choices (okay, maybe a little), but to help your business avoid becoming the next cautionary tale.
Think of Netitude as your cybersecurity bodyguard, IT support team, and voice of reason — all rolled into one.
Here’s how we help you build resilience:
- Password Management That Works: We implement enterprise-grade password managers and multi-factor authentication, ensuring your systems block weak passwords like “Summer2025!” automatically.
- 24/7 Threat Monitoring: Our security operations team keeps watch around the clock, detecting suspicious activity before it turns into a data breach.
- Regular Security Audits: We identify vulnerabilities before hackers can. Our penetration testing ensures your defences stay strong.
- Employee Cyber Awareness Training: We empower your team to recognise phishing, avoid social engineering, and question suspicious “urgent” emails — especially those asking for gift cards.
- Incident Response Planning: When (not if) something happens, having a tested response plan can be the difference between minor disruption and total downtime.
- Compliance & Certification Support: From Cyber Essentials to ISO 27001 and GDPR, we’ll guide you through the compliance maze with confidence.
Cybersecurity ROI: Prevention Beats Recovery Every Time
Let’s break it down:
Option A: Invest in proper cybersecurity
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Monthly cost with Netitude: £2,000–£5,000
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Annual cost: £24,000–£60,000
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Peace of mind: Priceless
Option B: Hope for the best
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Monthly cost: £0
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Breach recovery cost: £4.5 million
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Bonus loss: reputation, trust, and customer confidence
Even viewed purely as a financial decision, cybersecurity is the smartest investment your business can make.
The Bottom Line
The Louvre’s password fiasco is amusing — until you realise your organisation might be one social-engineering email away from its own headline.
In 2025, cybersecurity is no longer optional. You wouldn’t perform surgery on yourself or represent yourself in court — so don’t DIY your digital security.
Netitude exists to be the expert you can rely on — so you can focus on your core business, not crisis control.
Because the real question isn’t “Can we afford cybersecurity?”
It’s “Can we afford not to have it?”

The Louvre incident may be headline-worthy, but the core lesson is universal: weak passwords, poor cyber hygiene, and a lack of structured security processes remain some of the biggest risks facing businesses today. Decision-makers should walk away with three key takeaways: prioritise strong authentication, invest in continuous cybersecurity monitoring and training, and never rely on assumptions when it comes to protecting your organisation. Cybersecurity isn’t just an IT concern — it’s a business-critical responsibility. Those who treat it as such will be the ones who avoid becoming the subject of the next global cautionary tale.